Media & Marketing Manager

Vatan Derneği Ankara,Gaziantep
Tam Zamanlı 4-9
Bu ilan yayından kaldırılmış Görüntülenme : 2577

Paylaş

İlan Detayları

 

JOB SUMMARY

WATAN is looking for a flexible and versatile Media & Marketing Manager who will be responsible for the growth of WATAN brand name, promote our Organization and increase Followers, Partners and Donors engagement.

 

RESPONSIBILITIES

  • Develop strategies and tactics to get the word out about our organization and drive qualified traffic to our front door
  • Design and implement local, national, international and social media strategy to align with WATAN goals
  • Design & deploy successful marketing campaigns and own their implementation from ideation to execution aligned with WATAN strategy
  • Suggest and implement direct marketing methods to increase the attention of the target audience
  • Manage and develop the WATAN's websites and media platforms
  • Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key players, Partners and Donors
  • Be in charge of marketing budget and allocate/invest funds wisely
  • Creating a wide range of different marketing materials.
  • Maintain a strong online image for the organization through website & social media
  • Liaise with business development department to ensure brand consistency
  • Measure and report performance of marketing campaigns, gain insight and assess against goals
  • Analyzing potential strategic partner relationships for organization marketing.
  • Maintain effective internal communications to ensure that all relevant organization functions are kept informed of marketing objectives.
  • Design and implement local, national, international and social media strategy to align with WATAN goals
  • Monitor local, national and international media agencies, and platforms
  • Communication with the press and ensure media coverage from the local, national, international media agencies, platforms (News TV channels- Newspaper - Radio - News websites) for WATAN activities, projects, and events 
  • Oversee WATAN Visual Identity and all media products 
  • Design and implement new features to develop brand awareness, like events and competitions
  • Experience in current technologies and trends in social media, design tools, and applications
  • Experience in advocacy campaigns, events management and implementation
  • Preparing and marketing proposals for fundraising projects
  • overseeing the fulfillment of donor-funded advocacy projects
  • Leading and managing processes of a strategic advocacy plan related to programmes
  • Preparing and marketing proposals for fundraising projects
  • Developing policy work and activities.
  • leading and overseeing media team in strategy, planning, tactical execution, implementation, optimization and performance analysis.
  • Train, motivate, grow and evaluate team-members

 

POSITION REQUIREMENTS

  • BS/MS degree in Media & Marketing or a related field.
  • Minimum experience five years in Media & Marketing together and managing, training and developing an integrated media team.
  • Strong relationships with the press, local, national, international media agencies and media platforms (News TV channels- Newspaper - Radio - News websites).
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
  • Strong analytical and project management skills.
  • Strong communication, interpersonal, facilitation, and diplomatic skills.
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
  • Good taste, a sense of aesthetics and a love for great copy and witty communication
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Confident and dynamic personality.
  • Familiarity with the latest trends, technologies, and methodologies in graphic design, web design, production, etc.
  • Excellent communication, lobbying, and active listening skills.
  • Full awareness of the context of work in non-profit organizations.